HG BRAND DEVELOPMENT
SLPWell Branding & Site
Designing SLPWell's ecommerce site involved a blend of functionality and aesthetics. Understanding their brand ethos, I crafted an intuitive interface guiding visitors seamlessly through products. Responsive design ensured flawless experiences across devices, prioritizing accessibility and engagement. From elegant showcases to streamlined checkout, every element enhanced the customer journey. Combining innovative techniques with best practices, the SLPWell site embodies effective digital storytelling and user-centric design.
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Press-on Express Branding & Site
I conceptualized and executed the entire branding, website, and logo for Press-on Express. Every element was carefully considered to harmonize functionality and aesthetics seamlessly. Through a dedicated focus on user experience and consistent brand identity, I meticulously crafted a journey from product exploration to checkout. The result is a responsive, intuitive platform that echoes Press-on Express's unwavering dedication to quality and customer satisfaction.
What I Offer:
UX/UI Design
According to Adobe, 38% of people will stop engaging with a website if the content or layout is unattractive. Prioritizing user experience through intuitive design and navigation can directly impact sales conversions.
Brand Identity
Strong branding fosters customer loyalty, with 59% of consumers preferring familiar brands when making purchases.
Shopify Web Design
According to a study by Stanford, 75% of users admit to making judgments about a company's credibility based on their website's design.
SEO & Visibility
Websites that appear on the first page of Google search results receive 91.5% of total traffic share. Investing in SEO optimization can significantly increase your website's visibility and, consequently, sales potential.
Graphic Design
Studies show that color increases brand recognition by up to 80%. Selecting the right colors and visual elements in graphic design plays a crucial role in enhancing brand recognition and creating memorable experiences for your audience.
E-commerce
The E-commerce Foundation found that 88% of consumers research products online before making a purchase, highlighting the critical role of a website in influencing purchasing decisions.
Branded Copywriting
Compelling website copy can increase conversion rates by up to 113%. This underscores the critical importance of well-crafted and persuasive content in driving user engagement and ultimately influencing purchasing decisions.
Logos & Illustrations
Past Accomplishments
Website User Experience
By creating multiple pages tailored to each store's needs, we can enhance customer engagement, improve local visibility, and drive conversions by delivering relevant and personalized experiences that resonate with the diverse preferences of your audience.
Product Packaging & Branding
Packaging is the physical embodiment of a brand's identity, values, and promise. It serves as the first tangible connection between a product and its consumer, influencing perceptions and purchase decisions. Effective packaging design harmonizes aesthetics and functionality to create memorable brand experiences, fostering loyalty and differentiation in the market.
Web Design & UX
By understanding their audience's needs and behaviors, we designed an intuitive platform that seamlessly guides visitors to valuable resources and services. From streamlined navigation to interactive elements, every aspect was meticulously crafted to enhance engagement and facilitate effortless exploration.